During the start of the year, multiple rumors were doing the rounds, claiming that Apple was thinking about introducing a name change for the iPhone 14 Pro Max successor, with the flagship possibly being called the iPhone 15 Ultra. Shortly after, those rumors faded away, leading us to believe that the iPhone 15 Pro Max might be the official name, but as luck would have it, those earlier talks have exhumed once more, stating that an entirely new model could be announced in a few weeks.
iPhone 15 Ultra could highlight the flagship’s exclusive features, including its periscope zoom camera
Looking at Apple’s other product names, switching to the ‘Ultra’ moniker makes sense. The company has done this with the Apple Watch Ultra, the largest smartwatch in its lineup, and the M2 Ultra, which happens to be the fastest custom SoC at this time. The origin of the iPhone 15 Ultra rumor comes from AppleInsider reporter Andrew O’Hara, who has posted below that ‘multiple sources’ have informed him of the name switch.
Even he states that the iPhone 15 Pro Max was believed to be the official name of the handset, and the fact that this name change rumor comes just a few weeks before Apple’s official unveiling in September reveals that this cannot be termed a mere coincidence. Looking at the rumored specifications of the iPhone 15 Ultra, it more than just deserves the name. After all, it will sport the biggest display of the entire lineup, which only means it will be packing the largest battery out of all four models.
Here’s a late Friday tidbit I’ve heard for #iPhone15. Multiple sources have told me Apple will indeed use the “iPhone 15 Ultra” monicker for the plus-sized pro phone. This was an early rumor that got backpedaled. Most have since referred to it as iPhone 15 Pro Max.
— Andrew O'Hara (@Andrew_OSU) August 19, 2023
Earlier rumors also state that the iPhone 15 Ultra will be the only model in this year’s lineup to offer a periscope zoom lens, which would be the first time that Apple includes this upgrade. We still have to see if Apple goes through with what this rumor claims, though our personal belief is that since this model has fewer words than ‘iPhone 15 Pro Max,’ it should be easier for consumers to make an upgrade later this year, particularly those that do not follow the news to the letter.
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