The iPhone 14 Pro and iPhone 14 Pro Max dominated the global smartphone market for the first half of 2023, according to the latest statistics published by Omdia. Apple’s current top-end model sold nearly three times as much as the Galaxy S23 Ultra, which is no surprise, but as we look at the individual models from the list, we realize that only two vendors are occupying the top positions.
New research shows the top 10 list of globally popular smartphones was dominated by iPhones and Samsung’s Galaxy models
Getting right to the numbers, 26.5 million iPhone 14 Pro Max units were shipped in H1 2023, with the iPhone 14 Pro in second place with 21 million units. According to the data, the top four positions were secured by iPhones, with third place belonging to the iPhone 14 at 16.5 million units. The iPhone 11, which is about to be four years old in a couple of weeks, continues to do well in the market, with 6.9 million units shipped in the first six months of this year.
Samsung may be trailing behind its rival, but it too has something to be proud of, with the company shipping 9.6 million units of the Galaxy S23 Ultra, making it the most popular Android handset in the world right now. The other Galaxy models were taken up by non-flagship placeholders, such as the Galaxy A14 5G, which surprisingly ended up being the second-most popular Android smartphone with 9 million units shipped, followed by the Galaxy A54 5G, at 8.8 million units.
Individually, even the iPhone 14 Pro Max was unable to beat the iPhone 13 when we compared Omdia’s data for H1 2022, with the previous-generation model having shipped a whopping 33.7 million units. However, we should point out that the iPhone 14 Pro and iPhone 14 Pro Max are more expensive for consumers, so even with that difference, both of them sold in droves, and that is impressive to see.
These numbers would also suggest that Apple’s iPhone 15 Pro and iPhone 15 Pro Max will command the majority of the firm’s shipments for the newest lineup for the remainder of 2023, seeing as they are expected to be in higher demand thanks to their exclusive hardware upgrades and features. Seeing as how Apple has steamrolled the competition, one analyst has also predicted that if the technology giant maintains this momentum, it may actually beat Samsung and become the world’s largest smartphone manufacturer in 2023 and 2024.
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