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Apple Is Said To Have Employed ‘Disingenuous’ Marketing For The iPhone 16, As The Hardware Is Not ‘Meaningfully’ Better For Running On-Device AI Features

NewsTech

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Apple reportedly used disingenuous marketing for the iPhone 16 launch

The iPhone 16 lineup does not flaunt a killer redesign, and the majority of the changes introduced by Apple are on the inside and were implemented to address the complaints that iPhone 15 owners experienced. So what selling point can the technology giant bank on to ensure it ships a healthy iPhone 16 units this year? Apple Intelligence, of course, but the company’s slew of on-device and cloud-based generative AI features are not expected to arrive until the next major software update. Additionally, a new report states that the firm may have resorted to disingenuous marketing of the iPhone 16 […]

Read full article at https://wccftech.com/apple-used-disingenuous-marketing-for-the-iphone-16-for-running-on-device-ai/

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